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Belonging Starts with Inclusion toolkit

Spreading the message

By sharing our Belonging Starts with Inclusion insight, you can help your network, partners or peers get to know our women better and provide activities that work for everyone.  

Our communications toolkit is designed to make this easy. It will help you tell organisations, clubs and groups you work with – the people who provide women with opportunities to be active – all about:  

  • This Girl Can and how to get involved
  • Our latest research
  • What they can do to make their activities more inclusive.  

It is intended for others who have a role to play in supporting local networks, including active partnerships and national governing bodies. But it can be used by any organisation wanting to simply share our latest insight and guidance so that together, we can help all women feel that physical activity is for them.

Watch our research and insights webinar

What’s inside?

The toolkit features a range of assets including:  

  • Suggested website and newsletter copy
  • Social media posts
  • Activation ideas
  • PowerPoint templates 

Sharing and discussing the insight with your networks now will help you all get ready to take advantage of the major advertising campaign we’re launching in autumn 2025.

Front cover of Belonging Starts with Inclusion toolkit, featuring two women with walking poles walking side by side in a park. Belonging Starts with Inclusion toolkit Download the file - 10.62 MB

Editable assets

We're creating editable assets you can use to help you spread the Belonging Starts with Inclusion message. To use these, you need to sign up as a supporter or log in.

The editable assets include:

A laughing, pregnant woman stretches out her legs while sat on a yoga mat in the studio.

Stay in touch

And don’t forget to tell us how you get on: any feedback or information you can share will help us understand how far the message has been shared and how helpful this guide has been in enabling you to do so.  

To share any information, email us at: [email protected] 

Together, let’s empower every woman to discover the joys of getting active in 2025 and beyond!